Marketing Associate

We are seeking a dynamic and versatile Marketing and Community Engagement Specialist to join our team. This role requires a self-starter who can handle a broad range of responsibilities, from digital marketing and e-commerce optimization to on-the-ground community engagement and content marketing. If you're passionate about creative marketing, building meaningful connections, and driving results, we’d love to hear from you!

1. Email Marketing

• Launch and manage email newsletters, including content creation, scheduling, and performance analysis.

2. Social Media & Design Coordination

• Oversee Instagram content planning and posting.
• Collaborate with the main Korea team to provide design briefs and align on creative assets.

3. Community Engagement

• Organize parks and event activations to distribute free samples and engage with the community.
• Develop and execute programs to partner with pet shelters, converting adopters into loyal consumers.
• Lead educational initiatives to foster market maturity using creative guerrilla marketing techniques.
• Set up and manage Telegram channels to build and nurture an engaged community.

4. E-Commerce Platform Management

• Manage e-commerce platforms, including Shopee, Amazon, and Lazada, to maximize Return on Ad Spend (ROAS) and drive sales growth.
• Analyze platform performance, recommend optimizations, and execute strategies to improve sales and customer experience.

5. Content Marketing

• Collaborate with freelancers and external content creators to produce high-quality, SEO-driven content for our website.
• Develop a content strategy focused on lead conversion and organic traffic growth.
• Monitor content performance and optimize for better engagement and conversion rates.

Requirements

• Proven experience in digital marketing, community engagement, or e-commerce management.
• Strong project management skills with the ability to juggle multiple priorities effectively.
• Creative and resourceful thinker, with a knack for connecting with diverse audiences.
• Familiarity with e-commerce platforms (Shopee, Amazon, Lazada) and digital marketing tools.
• Proficiency in social media management, content marketing, and basic design coordination.
• Excellent communication and collaboration skills.

Nice to Have

• Background in the pet industry and/or familiarity with pet shelters.
• Experience with guerrilla marketing campaigns.
• Knowledge of community-building strategies, including Telegram or similar platforms.
• Experience in SEO and website optimization.

Job Types: Full-time, Permanent

Pay: $3,200.00 - $4,000.00 per month

Benefits:

• Flexible schedule

Schedule:

• Monday to Friday

Experience:

• Marketing: 1 year (Preferred)

Work Location: Hybrid remote in Singapore 455871

Expected Start Date: 01/03/2025