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CRM Associate Manager

Salary undisclosed

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It's fun to work in a company where people truly BELIEVE in what they're doing!

Job Description

  • Develop and manage our loyalty marketing and CRM strategy, including customer lifecycle management, segmentation, and engagement initiatives

  • Analyse campaign performance and use data and insights to identify and implement opportunities for increasing engagement and conversion rates at all stages of the customer’s lifecycle journey

  • To design loyalty, incentives, user marketing programs (cross-sell, upsell) to generate more higher value users

  • To ensure the quality of our customers, Retention and Loyalty Program

  • Manage the customer database health with a focus on retention and engagement: make sure all comms are in line with CRM best practices, compliance and customer consent requirements

Requirements

  • Minimum 5 years of experience in marketing, with a strong focus on customer retention, loyalty programs, or lifecycle marketing within the OTA or e-commerce industry

  • Proven track record of developing and executing successful retention strategies that drive measurable business results

  • Strong analytical skills, with expertise in data-driven decision-making, customer segmentation, and predictive modeling

  • Excellent project management and communication skills, with the ability to influence stakeholders at all levels of the organization

  • Demonstrates a strong sense of ownership, responsibility, and commitment

  • Passionate about delivering exceptional customer experiences and fostering long-term loyalty

  • Familiarity with CRM software (e.g., Braze, SFMC) is a plus

  • Experience in HTML is a plus

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!