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Job Description:
•Assist on crafting the PR communications plan that supports marketing team’s key campaigns and branding initiatives.
•Facilitating PR seeding to garner coverage & publicity, includes working with store team to facilitate product pull-out in stores.
•Assist in producing press promotional materials such as press releases, media gifting kits, gifting letters, event invites and more.
• Provide assistance with the scheduling, planning, managing and hosting of PR media events and previews.
• Support in the management of press room, season samples changeout and sample loans facilitation.
• Monitoring and managing social media when required.
•Give input on marketing initiatives and suggest creative ways to improve the company’s public image.
•Assist with daily administrative duties such as post-campaign reviews, monthly reports, budget tracking etc.
Requirements:
• Current enrollment in a course for Marketing, Communications or similar field.
• Good understanding of the latest marketing trends and techniques.
• Must have a passion for the brand and marketing.