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Brand Marketing Strategist (Contract)

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Marketing Brand Strategist (Contract) Salary: S$180,000 - S$250,000 Location: Singapore Keywords: Marketing, Brand Strategist, Contract, APAC, Data Centre

On behalf of our client, a prominent data centre provider with a substantial footprint in the Asia-Pacific region, we are seeking a resourceful and strategic Marketing Brand Strategist to join their dynamic team. This is an exhilarating opportunity to play an instrumental role in moulding the brand's presence and market share in the Asia-Pacific region. You will be entrusted with crafting influential marketing strategies, enhancing brand awareness, and positioning our client as a globally recognised, trusted leader in the data centre industry.

  • Crafting influential marketing strategies
  • Enhancing brand awareness
  • Positioning our client as a globally recognised, trusted leader

What You'll Do

As a Marketing Brand Strategist, your role will be pivotal in shaping the brand's presence in the Asia-Pacific region. Your expertise will be crucial in developing comprehensive brand strategies that enhance visibility and increase market share. You will conduct thorough market research to inform these strategies, identifying key trends and competitor activities. Your collaborative nature will enable you to work effectively with diverse teams to create compelling brand narratives that resonate with target audiences. Your proficiency in executing multi-channel marketing campaigns will be essential in generating leads and driving customer engagement.

  • Develop and implement comprehensive brand strategy to augment brand visibility and market share in the Asia-Pacific region.
  • Conduct market research and analysis to identify key industry trends, competitor activities, and customer needs to inform marketing strategies.
  • Collaborate with cross-functional teams to create compelling brand narratives and messaging that resonate with target audiences.
  • Develop and execute multi-channel marketing campaigns, including digital, social media, events, and content marketing, to generate leads and drive customer engagement.
  • Leverage data-driven insights to measure campaign effectiveness, identify areas for improvement, and optimise marketing activities.
  • Build and maintain strong relationships with internal stakeholders, external partners, industry influencers, and media outlets to amplify brand presence and secure strategic partnerships.
  • Stay updated with industry best practices and emerging marketing trends to ensure the company remains at the forefront of B2B marketing in the data centre industry.
  • Monitor and report on marketing performance metrics, providing regular updates to senior management on the effectiveness of marketing initiatives.

What You Bring

The ideal candidate for the Marketing Brand Strategist role will bring a wealth of experience in B2B marketing, particularly in brand strategy development and execution. You will have a strong understanding of the Asia-Pacific market landscape, preferably within the data centre or technology industry. Your excellent analytical skills will enable you to gather and interpret market research data to drive marketing strategies. Your proficiency in utilising digital marketing tools and platforms will be crucial in developing and executing successful multi-channel marketing campaigns.

  • Bachelor's degree in Marketing, Business or related field. A master's degree is a plus.
  • Proven track record of at least 8 years in B2B marketing with experience in brand strategy development and execution.
  • Experience in brand positioning and perception management.
  • Strong understanding of the Asia-Pacific market landscape preferably within the data centre or technology industry.
  • Excellent analytical skills with ability to gather and interpret market research data to drive marketing strategies.
  • Demonstrated experience in developing and executing successful multi-channel marketing campaigns.
  • Proficiency in utilising digital marketing tools and platforms including social media content management systems and marketing automation software.
  • Exceptional communication and interpersonal skills with ability to collaborate effectively with diverse teams and stakeholders.
  • Strong project management skills with ability to prioritise and manage multiple projects simultaneously.
  • Self-motivated and result-oriented with a proactive approach to problem-solving.

What Sets This Company Apart

Our client is a leading data centre provider with a strong presence in the Asia-Pacific region. They are known for their commitment to innovation, quality service, and customer satisfaction. They offer a dynamic and inclusive work environment where every team member's contribution is valued. This is an exciting opportunity to join a company that is at the forefront of the data centre industry.

What's Next

If you are a strategic thinker with a passion for B2B marketing and have experience in the data centre or technology industry, don't miss this exciting opportunity!

Apply today by clicking on the link!

Do note that we will only be in touch if your application is shortlisted.

Robert Walters (Singapore) Pte Ltd

ROC No.: 199706961E | EA Licence No.: 03C5451

EA Registration No.: R1983163 Anarane Thng