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Consumer Insights Manager (India Entertainment Industry)

Salary undisclosed

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The hiring client is a Global Technology Company who are also one of the biggest Entertainment Providers in the world. They're looking for a Consumer Insights Analyst to support research work for their India Market strategy.

THIS IS A 6-MONTH CONTRACT POSITION BASED IN SINGAPORE

Responsibilities:

  • Lead strategic research projects that guide business direction and tactical execution.
  • Develop actionable insights to inform content, product, marketing, and brand decisions.
  • Translate research findings into actionable recommendations that drive business growth.
  • Prioritize research projects based on business needs and impact.
  • Provide strategic guidance and support to our India market operations.
  • Collaborate with cross-functional teams to deliver actionable insights.
  • Manage external vendors and agencies to ensure project efficiency.
  • Analyze and report on research findings to inform business decisions.

Qualifications:

  • 8+ years of experience in consumer insights, with a strong focus on the India market.
  • Proven track record of delivering impactful research projects.
  • Expertise in both qualitative and quantitative research methodologies.
  • Strong understanding of the Indian market and its cultural nuances.
  • Experience working with cross-functional teams and managing external vendors.
  • Excellent analytical skills and ability to translate data into actionable insights.

Preferred Qualifications:

  • Experience in both research agencies and in-house roles.
  • Familiarity with the entertainment industry and its key trends.
  • Exposure to F&S, DFC, or monetization areas of the business.
  • Experience working with tech companies or in a fast-paced, innovative environment.