Group Creative Director (Copy-based)

About Us: At GREY, we believe in crafting famously effective ideas that drive business growth. As we expand our footprint in the government sector and new CPG clients. As part of team expansion we, we are seeking a visionary Group Creative Director to lead and elevate our creative team.

Role Overview: The Group Creative Director will spearhead GREY’s creative vision, of Famously Effective Ideas particularly within our growing government sector portfolio. This role demands a seasoned leader with a passion for groundbreaking creativity, strategic acumen, and the ability to inspire and manage a diverse team of creative professionals.

Key Responsibilities:

• Creative Leadership: Oversee and guide the creative team in developing innovative and strategically sound campaigns that resonate across various media, including digital, social, print, and experiential.
• Strategic Vision: Partner with Business Leadership and Strategy to translate creative briefs into compelling concepts and integrated campaigns that align with client objectives and drive business growth.
• Client Collaboration: Maintain close relationships with clients to understand their business needs, present creative solutions confidently, and ensure high standards of creative execution.
• Team Management: Lead, mentor, and inspire the creative team, fostering a culture of excellence, collaboration, and continuous improvement. Manage and oversee creative processes from ideation through to execution.
• Brand Stewardship: Act as a guardian of client brands, ensuring all creative work adheres to brand guidelines and enhances the client’s brand image.
• Innovation and Trends: Stay abreast of the latest trends in advertising and creative fields. Proactively seek opportunities for innovative content and campaigns.
• Project Oversight: Manage multiple projects simultaneously, ensuring timely and budget-compliant delivery of high-quality creative outputs. Collaborate with production teams and other stakeholders to achieve project goals.
• Thought Leadership: Contribute to industry thought leadership by participating in events, writing articles, and engaging in award judging opportunities.

Skills and Experience:

• Experience: 15+ years in creative direction, with at least 5 years in a leadership role within an agency setting. Proven experience managing a large creative department and working with well-known, consumer-facing brands.
• Portfolio: A strong portfolio showcasing exceptional creative work across diverse campaigns and media.
• Leadership: Demonstrated ability to build, lead, and motivate high-performing creative teams. Effective in managing both people and projects with a focus on strategic outcomes.
• Strategic Thinking: Ability to connect business challenges with impactful creative solutions. Strong understanding of client’s business and industry contexts.
• Communication: Excellent presentation and interpersonal skills, with the ability to inspire confidence and trust in both colleagues and clients.
• Technical Proficiency: Expertise in Adobe Creative Suite, Google Workspace Tools, and familiarity with modern production techniques, including AR and AI.
• Creativity: Passion for creativity with a forward-thinking mindset. Experience in digital-first environments and a strong understanding of modern communication channels.

What We Offer:

• Impactful Work: Opportunity to lead high-profile projects and drive creative excellence in a dynamic, growth-focused agency.
• Collaborative Environment: A supportive and collaborative team culture with opportunities for professional development and thought leadership.
• Competitive Package: Attractive compensation and benefits package commensurate with experience and expertise.

If you’re ready to shape the future of creativity and lead a talented team at GREY, we’d love to hear from you.