9 Best Job Titles for Entry-Level Digital Marketers

If you're looking to kickstart your career in this dynamic field, landing the right entry-level position is crucial.

But with so many job titles out there, which roles offer the best starting point for aspiring digital marketer?

Additionally, entry-level roles often offer opportunities for growth and skill development, enabling newcomers to build a strong foundation while exploring their interests and strengths within digital marketing.

Entry-level digital marketing positions are specifically designed for those with limited experience.

They provide a fantastic opportunity to gain foundational skills, industry knowledge, and practical experience working on real campaigns.

In these roles, you'll collaborate with experienced professionals who can mentor you and guide you on your digital marketing journey.

Also read: How to Get First Job in Digital Marketing without Experience

Here are some of the top entry-level digital marketing jobs to consider:

Note: salary reference from Glassdoor’s salary in 2024 USA.

1. Junior Digital Marketer

Job Description: As a Digital Marketer Generalist or Junior Digital Marketer, you'll wear many hats, working across various digital marketing channels such as email, social media, and content marketing. You'll assist in executing marketing campaigns, analyzing data, and optimizing strategies to drive results.

Requirements: A basic understanding of digital marketing principles, strong communication skills, and proficiency in digital tools like Google Analytics and social media platforms.

Median Base Salary: $52K - $96K/yr (0-1 years experience)

2. Associate Performance Marketer

Job Description: This role focuses on analyzing and optimizing digital advertising campaigns to maximize performance metrics such as click-through rates (CTR), conversion rates, and return on ad spend (ROAS).

Requirements: Familiarity with advertising platforms like Google Ads and Facebook Ads, analytical skills, and a data-driven mindset.

Median Base Salary: $59K - $95K/yr (0-1 years experience)

3. Junior SEO Specialist

Job Description: Junior SEO Specialists work on improving a website's visibility in search engine results pages (SERPs) through keyword research, on-page optimization, and link building.

Requirements: Basic knowledge of search engine optimization (SEO) principles, proficiency in SEO tools like SEMrush or Moz, and strong analytical abilities.

Median Base Salary: $52K - $91K/yr (0-1 years experience)

4. Content Writer

Job Description: Content Writers create compelling and engaging content for websites, blogs, social media, and other digital platforms. They often collaborate with SEO specialists to ensure content is optimized for search engines.

Requirements: Exceptional writing skills, creativity, and an understanding of SEO best practices.

Median Base Salary: $45K - $76K/yr (0-1 years experience)

5. Junior eCommerce Specialist

Job Description: Junior eCommerce Specialists assist in managing and optimizing online sales platforms, ensuring smooth operation of eCommerce activities. They handle product listings, monitor sales performance, analyze customer data, and implement strategies to enhance user experience and increase conversion rates.

Requirements: Basic understanding of eCommerce platforms (such as Shopify, Magento, or WooCommerce), analytical skills, familiarity with digital marketing tactics, and proficiency in using data analysis tools.

Median Base Salary: $48K - $76K/yr (0-1 years experience)

6. Social Media Associate

Job Description: Social Media Associates are responsible for managing and executing social media strategies, including content creation, community management, and social media advertising.

Requirements: Proficiency in major social media platforms, creative thinking, and an understanding of social media analytics.

Median Base Salary: $44K - $65K/yr (0-1 years experience)

7. Content Specialist

Job Description: Content Specialists focus on creating and curating high-quality content across various digital channels, with a keen eye on engaging target audiences and driving brand awareness.

Requirements: Strong writing and editing skills, content strategy knowledge, and an understanding of content management systems (CMS).

Median Base Salary: $47K - $75K/yr (0-1 years experience)

8. Assistant/Junior Marketing Analytics

Job Description: Email Marketing Coordinators manage email campaigns from conception to execution, including segmentation, content creation, A/B testing, and performance analysis.

Requirements: Familiarity with email marketing platforms like Mailchimp or Constant Contact, attention to detail, and analytical skills.

Median Base Salary: $69K - $120K/yr (0-1 years experience)

9. Junior Content Editor

Job Description: Junior Content Editors play a crucial role in maintaining content quality and consistency across digital platforms. They assist in proofreading, editing, and optimizing content for grammar, style, and SEO while adhering to brand guidelines.

Requirements: Excellent editing and proofreading skills, attention to detail, understanding of content management systems, and a basic grasp of SEO principles.

Median Base Salary: $43K - $71K/yr (0-1 years experience)

Now that you're armed with knowledge about these exciting roles, it's time to land your first digital marketing job! Here are some recommendation platform for your job search:

LinkedIn

Utilize LinkedIn's job search feature to find entry-level digital marketing positions and connect with industry professionals.

Epicareer

Explore job listings on Epicareer, a popular platform for digital marketing and tech-related positions.

Via networking

Network, Network, Network. Attend industry events, connect with professionals on LinkedIn, and reach out to your network to learn about potential opportunities.

Look for internship

Internships provide valuable hands-on experience and can act as a springboard to a full-time position.

These nine entry-level digital marketing positions provide a sturdy groundwork for initiating a successful career in the field.

You can also discover tips and insights regarding career guidance on Epicareer.com's blog.

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