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- Develop and Execute Marketing Strategies:
- Create and implement comprehensive marketing plans to drive audience growth, engagement, and revenue
- Collaborate with cross-functional teams, including editorial, sales, and product development
- Brand Management:
- Oversee brand positioning, messaging, and identity across all channels
- Ensure consistent brand experience across digital, print, and broadcast platforms
- Audience Development:
- Analyze audience insights and develop strategies to attract and retain target audiences
- Collaborate with editorial teams to create engaging content that resonates with audiences
- Revenue Growth:
- Identify opportunities to drive revenue growth through innovative marketing strategies
- Collaborate with sales teams to develop targeted marketing initiatives
- Digital Transformation:
- Stay up-to-date with industry trends and emerging technologies
- Develop strategies to leverage digital platforms and tools to enhance marketing efforts
- Team Management:
- Lead and manage a team of marketing professionals
- Foster a culture of innovation, collaboration, and continuous learning
- Experience: 15+ years of marketing experience in the publisher and broadcast media industry, with 7+ years in a leadership role
- Skills:
- Strong understanding of marketing principles, including branding, audience development, and revenue growth
- Excellent leadership and team management skills
- Strong analytical and problem-solving skills
- Experience with digital marketing platforms and tools
- Education: Bachelor's degree in Marketing, Communications, or a related field
- Competitive Salary: A competitive salary package that reflects your experience and expertise
- Benefits: Comprehensive benefits package, including health insurance, retirement plan, and paid time off
- Opportunities for Growth: Opportunities for professional growth and development in a dynamic and innovative industry
- Collaborative Culture: A collaborative and supportive work environment that values creativity and innovation
- Develop and Execute Marketing Strategies:
- Create and implement comprehensive marketing plans to drive audience growth, engagement, and revenue
- Collaborate with cross-functional teams, including editorial, sales, and product development
- Brand Management:
- Oversee brand positioning, messaging, and identity across all channels
- Ensure consistent brand experience across digital, print, and broadcast platforms
- Audience Development:
- Analyze audience insights and develop strategies to attract and retain target audiences
- Collaborate with editorial teams to create engaging content that resonates with audiences
- Revenue Growth:
- Identify opportunities to drive revenue growth through innovative marketing strategies
- Collaborate with sales teams to develop targeted marketing initiatives
- Digital Transformation:
- Stay up-to-date with industry trends and emerging technologies
- Develop strategies to leverage digital platforms and tools to enhance marketing efforts
- Team Management:
- Lead and manage a team of marketing professionals
- Foster a culture of innovation, collaboration, and continuous learning
- Experience: 15+ years of marketing experience in the publisher and broadcast media industry, with 7+ years in a leadership role
- Skills:
- Strong understanding of marketing principles, including branding, audience development, and revenue growth
- Excellent leadership and team management skills
- Strong analytical and problem-solving skills
- Experience with digital marketing platforms and tools
- Education: Bachelor's degree in Marketing, Communications, or a related field
- Competitive Salary: A competitive salary package that reflects your experience and expertise
- Benefits: Comprehensive benefits package, including health insurance, retirement plan, and paid time off
- Opportunities for Growth: Opportunities for professional growth and development in a dynamic and innovative industry
- Collaborative Culture: A collaborative and supportive work environment that values creativity and innovation