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Assistant Brand Manager Marketing

Salary undisclosed

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Job Responsibilities:

  • Develop and execute branding and marketing plans to enhance brand positioning and achieve business objectives.
  • Collaborate closely with Operations, R&D, Training, and other relevant departments to drive campaign efforts effectively.
  • Establish strategic brand partnerships to expand brand reach and enhance consumer engagement.
  • Manage and direct agencies in developing and implementing digital and Public Relation strategies.
  • Ensure consistent brand messaging and creative communications across various markets.
  • Collaborate with local marketing teams to translate brand strategy into actionable marketing campaigns, aiming to increase market share, enhance brand equity, and improve customer experience.
  • Responsible for managing the annual marketing budget and monitoring campaign performance to ensure Marketing ROI targets are met.

Job Requirements:

  • Bachelor's degree with a minimum of 5 years' experience in branding and marketing, preferably in related sectors such as Retail, F&B, or FMCG.
  • Strong communication and presentation skills.
  • Analytical mindset with a keen understanding of consumer profiles and market trends.
  • Well-organised with excellent timeline management skills.

Job Responsibilities:

  • Develop and execute branding and marketing plans to enhance brand positioning and achieve business objectives.
  • Collaborate closely with Operations, R&D, Training, and other relevant departments to drive campaign efforts effectively.
  • Establish strategic brand partnerships to expand brand reach and enhance consumer engagement.
  • Manage and direct agencies in developing and implementing digital and Public Relation strategies.
  • Ensure consistent brand messaging and creative communications across various markets.
  • Collaborate with local marketing teams to translate brand strategy into actionable marketing campaigns, aiming to increase market share, enhance brand equity, and improve customer experience.
  • Responsible for managing the annual marketing budget and monitoring campaign performance to ensure Marketing ROI targets are met.

Job Requirements:

  • Bachelor's degree with a minimum of 5 years' experience in branding and marketing, preferably in related sectors such as Retail, F&B, or FMCG.
  • Strong communication and presentation skills.
  • Analytical mindset with a keen understanding of consumer profiles and market trends.
  • Well-organised with excellent timeline management skills.