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Regional Marketing Manager - APAC

Salary undisclosed

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Your mission

We are looking for a Regional Marketing Manager for the APAC region to lead and execute marketing strategies across multiple APAC markets. This role requires a strategic thinker with strong marketing knowledge and skills, a hands-on approach, and the ability to manage online and offline marketing efforts. BigRep is an intonational Company with HQ in Berlin (Germany).

The ideal candidate is:
  • Mentally mature, professional, and accountable in decision-making and execution.
  • Willing to accept guidance and feedback while also taking initiative to drive improvements
  • Results-driven, highly organized, and able to manage multiple projects across different countries.

Key Responsibilities:
1. Regional Marketing Strategy & Execution
  • Develop and execute regional marketing plans aligned with business goals.
  • Lead multi-channel campaigns (digital, trade shows, reseller marketing, content marketing).
  • Customize strategies for different markets in APAC region
2. Digital & Offline Marketing Leadership
  • Manage paid media campaigns (Google Ads, LinkedIn, Facebook) and SEO efforts.
  • Oversee content marketing (blog posts, case studies, whitepapers, videos).
  • Drive trade show participation, reseller co-marketing, and industry partnerships.
3. Budget & Performance Management
  • Develop and manage the regional marketing budget, ensuring cost-effectiveness.
  • Track campaign performance and provide monthly reports on key metrics (ROI, lead generation, brand awareness).
  • Optimize marketing spend based on data-driven insights.
4. Reseller & Partner Marketing
  • Support resellers with co-marketing programs, sales enablement, and localized content.
  • Align marketing initiatives with regional sales teams to increase product adoption.
5. Team & Stakeholder Collaboration
  • Work closely with internal teams (Sales, Product, Operations) and external agencies.
  • Provide guidance to local marketing coordinators in different markets.

Your profile

Key Qualifications & Skills
Required:

  • At least 5+ years of marketing experience, with at least 2 years in a regional role.
  • Strong background in B2B digital marketing and strategy.
  • Experience managing multi-country campaigns and understanding market nuances.
  • Proficiency in Google Ads, LinkedIn Ads, SEO tools, and CRM systems (Salesforce).
  • Excellent analytical skills—ability to interpret marketing data and adjust strategies accordingly.
  • Willing to accept feedback and guidance, while also taking initiative to improve strategies.
  • Strong communication and leadership skills, able to manage multiple stakeholders.
Nice to have:
  • Experience in the industrial, manufacturing, or technology sector.
  • Previous exposure to working with resellers, distributors, and trade shows.
  • Basic knowledge of design tools (Adobe Suite) for content creation.

If you can imagine yourself in this role, here are some other reasons why BigRep is the place for you:

  • Join an international team of over 100+ and one of the leading players in the world of large scale 3DP, with recently announced acquisition (https://rb.gy/s2szdp) and plans to enter the German Stock Exchange (https://rb.gy/krny1o)
  • Attractive compensation package
  • Office and showroom in Singapore for bringing clients and holding customer meetings and events
  • Working in a subsidiary of BigRep GmbH with HQ in Berlin (Germany) you will have a lot of responsibility and autonomy from day 1!
Be part of a growing and dynamic team in the tech industry. Gain hands-on experience with cutting-edge digital marketing strategies. Work in an environment that values growth, responsibility, and professionalism.

Apply now !
Please note that due to the high number of applications, we will not be able to respond to all applicants. If you do not hear back from us within 14 days of submitting your application, you can assume that we did not move you to the next round.

About us

BigRep is an international 3D printing company. In addition to large-format 3D printers produced in series, BigRep is continuously developing comprehensive complete solutions for integrated, additive manufacturing systems as well as a wide range of printing materials on an open choice basis. The portfolio currently includes six large-format industrial 3D printers. BigRep GmbH, founded in 2014 and headquartered in Berlin, has offices in Boston and Singapore and, since the merger with HAGE 3D in 2024, in Graz and Obdach. BigRep currently employs around 100 people.