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Job Duties
- Define and detail a strategy for how the content helps a product or service to deliver on its value proposition.
- Create sensible processes for structuring and refreshing content.
- Translate complex information into clear and concise language.
- Develop compelling copy, including headlines, taglines, and body text.
- Maintain consistent tone and style across products.
- Apply SEO best practices to content creation.
- Conduct user research to understand needs, preferences, and behaviours.
- Utilise various research methods, including interviews, surveys, and analytics.
- Design and organise content for easy navigation and findability.
- Validate information architecture using methods like card sorting and tree testing.
- Create content that is accessible and inclusive.
- Design and conduct usability tests to evaluate content effectiveness.
- Audit, track, and map content to information architecture.
- Ensure consistency and accuracy across all content.
- Utilise industry best practices and emerging technologies for content organisation and presentation.
- Develop content consistent with the company's brand image.
- Address both business goals and consumer needs in content creation.
- Stay updated on the latest developments in SEO, content trends, and consumer behaviour.
- Identify areas for improvement based on usability testing and performance metrics.
- Work with designers, product managers, and other stakeholders to ensure content aligns with overall product strategy
Qualification & Skills
- Experience working as a Content Strategist, UX Writer, Communications Designer or related design role.
- Diploma or Bachelor's degree in marketing, communications, advertising, journalism, product design, UX, or related field.
- Skilled in copywriting, content creation, and copy editing, including writing in different voices and styles for various target audiences.
- Strong content presentation skills.
- Comfortable working with Product, Tech, Data, and Business partners to deliver services and experiences
- Strong knowledge of product design processes and emerging technologies
- Demonstrates systems thinking, teamwork, leadership, planning, and successfully implemented projects in a dynamic and agile environment.
- Self-directed, organised, and efficient; a deep and insightful thinker who likes the challenge of a complex problem and is an effective communicator, presenter, and negotiator.
Note: Proceeding to apply on this job post means you have read, understand and agreed to WPH DATA PROTECTION NOTICE FOR JOB APPLICANTS in the link below.
https://www.wphdigital.com/notices
Job Type: Contract
Contract length: 24 months
Pay: $3,500.00 - $7,000.00 per month
Benefits:
- Professional development
Schedule:
- Monday to Friday
Education:
- Bachelor's or equivalent (Required)
Experience:
- .NET: 1 year (Required)
- C#: 1 year (Required)
Location:
- Singapore (Required)
Willingness to travel:
- 100% (Required)
Work Location: In person