
Senior Campaign Manager, Content Marketing
Salary undisclosed
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- Design and create fully integrated content marketing strategies that incorporate online and off-line channels.
- Manage the complete life cycle of custom-solutioned, multi-format, cross-platform content marketing projects across the considerable roster of SPH Media’s news and lifestyle brands. This includes client pitches, project management, client management, performance supervision, and reporting.
- Contribute to ideation and solutioning of client briefs, and craft pitch decks of the highest standards.
- Managing internal stakeholders as well as external production partners to make sure a million moving parts produce content that is to brief, on time, and under budget.
- Turn data and analytics into strategy and action.
- Mentor junior members of the team.
- A minimum of 6 years relevant industry experience with at least 3 years in editorial, content marketing, social media marketing, advertising or video production.
- Clear understanding of how content is created across formats and media platforms. Experience in managing content creation on more than two media platforms (digital, social, print, television, radio, etc) is mandatory.
- Proven ability to devise strategic cross-platform content strategies and concepts.
- Experience in turning data and analytics into strategy and action. Basic understanding of digital analytics is a must.
- An extraordinary gift for multitasking. Please be extremely organised and detail-oriented.
- Be able to work collaboratively and proactively.
- Excellent English-language verbal and written skills. Proficiency in Chinese, Malay or Tamil is a bonus.
- Strong understanding of Lifestyle industry and consumer trends.
- Familiarity with SPH’s news products is essential.
- Must play well with others.
- Bachelors in Mass Communication, Marketing or related field.
Stjobs
- Design and create fully integrated content marketing strategies that incorporate online and off-line channels.
- Manage the complete life cycle of custom-solutioned, multi-format, cross-platform content marketing projects across the considerable roster of SPH Media’s news and lifestyle brands. This includes client pitches, project management, client management, performance supervision, and reporting.
- Contribute to ideation and solutioning of client briefs, and craft pitch decks of the highest standards.
- Managing internal stakeholders as well as external production partners to make sure a million moving parts produce content that is to brief, on time, and under budget.
- Turn data and analytics into strategy and action.
- Mentor junior members of the team.
- A minimum of 6 years relevant industry experience with at least 3 years in editorial, content marketing, social media marketing, advertising or video production.
- Clear understanding of how content is created across formats and media platforms. Experience in managing content creation on more than two media platforms (digital, social, print, television, radio, etc) is mandatory.
- Proven ability to devise strategic cross-platform content strategies and concepts.
- Experience in turning data and analytics into strategy and action. Basic understanding of digital analytics is a must.
- An extraordinary gift for multitasking. Please be extremely organised and detail-oriented.
- Be able to work collaboratively and proactively.
- Excellent English-language verbal and written skills. Proficiency in Chinese, Malay or Tamil is a bonus.
- Strong understanding of Lifestyle industry and consumer trends.
- Familiarity with SPH’s news products is essential.
- Must play well with others.
- Bachelors in Mass Communication, Marketing or related field.
Stjobs