
Marketing – Lead
We are seeking an experienced Marketing Manager to lead our CRM management, lead generation, lead nurturing, and content marketing efforts in the SMB sector. The ideal candidate will have a strong background in managing HubSpot CRM, driving lead generation and nurturing strategies, and creating engaging content. Experience working in a growth-stage startup within the fintech or tech industry is essential.
Key Responsibilities
- CRM Management: Develop and implement effective CRM strategies using HubSpot to manage customer interactions, track lead progress, and enhance sales team collaboration.
- Lead Generation: Design and execute lead generation campaigns across multiple channels, including social media, email marketing, and SEO.
- Lead Nurturing: Develop and automate lead nurturing workflows using HubSpot to personalize outreach and move leads through the sales funnel efficiently.
- Content Marketing: Create and distribute valuable, relevant, and consistent content to attract and retain a clearly defined audience.
- Content Creation: Oversee the production of blog posts, whitepapers, case studies, and other marketing materials to engage target audiences.
- Campaign Optimization: Analyze campaign performance, identify trends, and provide actionable insights to improve future marketing efforts.
- Collaboration: Work closely with cross-functional teams, including sales and product development, to align marketing strategies with business objectives.
- Budget Management: Manage marketing budgets to ensure optimal ROI and efficient resource allocation.
- Compliance: Ensure all marketing activities comply with relevant regulations and industry standards.
Requirements
- Experience: Minimum of 3 years of experience in a growth-stage startup within the fintech or tech industry.
- Skills:
- Proficient in HubSpot CRM and marketing automation tools.
- Strong understanding of digital marketing channels (social media, email, SEO, PPC).
- Proven track record in lead generation and nurturing.
- Excellent content creation and writing skills.
- Ability to analyze data and make data-driven decisions.
- Strong project management and collaboration skills.
- Education: Bachelor's degree in Marketing or a related field.
What We Offer:
- High-impact role in an early-stage, high-growth startup.
- Opportunity to shape the brand & marketing function from the ground up.
- A dynamic and inclusive culture for innovation and execution.
If you are a motivated and results-driven Marketing leader looking to drive growth in the banking and lending sector with innovative AI solutions, please email your application to .
We are seeking an experienced Marketing Manager to lead our CRM management, lead generation, lead nurturing, and content marketing efforts in the SMB sector. The ideal candidate will have a strong background in managing HubSpot CRM, driving lead generation and nurturing strategies, and creating engaging content. Experience working in a growth-stage startup within the fintech or tech industry is essential.
Key Responsibilities
- CRM Management: Develop and implement effective CRM strategies using HubSpot to manage customer interactions, track lead progress, and enhance sales team collaboration.
- Lead Generation: Design and execute lead generation campaigns across multiple channels, including social media, email marketing, and SEO.
- Lead Nurturing: Develop and automate lead nurturing workflows using HubSpot to personalize outreach and move leads through the sales funnel efficiently.
- Content Marketing: Create and distribute valuable, relevant, and consistent content to attract and retain a clearly defined audience.
- Content Creation: Oversee the production of blog posts, whitepapers, case studies, and other marketing materials to engage target audiences.
- Campaign Optimization: Analyze campaign performance, identify trends, and provide actionable insights to improve future marketing efforts.
- Collaboration: Work closely with cross-functional teams, including sales and product development, to align marketing strategies with business objectives.
- Budget Management: Manage marketing budgets to ensure optimal ROI and efficient resource allocation.
- Compliance: Ensure all marketing activities comply with relevant regulations and industry standards.
Requirements
- Experience: Minimum of 3 years of experience in a growth-stage startup within the fintech or tech industry.
- Skills:
- Proficient in HubSpot CRM and marketing automation tools.
- Strong understanding of digital marketing channels (social media, email, SEO, PPC).
- Proven track record in lead generation and nurturing.
- Excellent content creation and writing skills.
- Ability to analyze data and make data-driven decisions.
- Strong project management and collaboration skills.
- Education: Bachelor's degree in Marketing or a related field.
What We Offer:
- High-impact role in an early-stage, high-growth startup.
- Opportunity to shape the brand & marketing function from the ground up.
- A dynamic and inclusive culture for innovation and execution.
If you are a motivated and results-driven Marketing leader looking to drive growth in the banking and lending sector with innovative AI solutions, please email your application to .