
LTA-HR] DEPUTY/ASSISTANT MANAGER, HUMAN RESOURCE (BRANDING)
Salary undisclosed
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- Develop and execute integrated communications and content strategies aligned with LTA's organisational objectives and brand identity
- Lead end-to-end content creation (i.e. articles, videos and digital assets) and management across all platforms such as LinkedIn, Facebook, Instagram and career/scholarship sites
- Plan and manage content calendar and coordinate employee/scholar stories to showcase LTA's culture, values, and achievements
- Collaborate with appointed creative and media buy agencies to plan and execute marketing campaigns for LTA initiatives and scholarship programmes across digital and outdoor channels
- Monitor and analyse communication effectiveness across platforms using performance metrics to provide data-driven recommendations and adapt strategies accordingly
- Oversee stakeholder management, including internal coordination for campaign execution, procurement, and payment of services
- Degree in any discipline, with at least 3 years' experience in communications, marketing, or a related role
- Experience in content creation for social media and channel management to increase engagement
- Possess creativity with a knack for storyboarding and storytelling, with an eye for detail in content development and design
- Proficiency in social media management platforms and analytics tools (e.g. Google Analytics, etc)
- Strong written and verbal communication skills
- Strong interpersonal skills with a proven ability to take initiative and build strong working relationships
- Organised, meticulous, with strong analytical and critical thinking skills
- Highly adaptable, resourceful and able to multi-task in a dynamic and fast-paced environment
- Knowledge of video editing and graphic design tools such as Photoshop/Adobe Illustrator, Canva and Capcut will be an advantage
- Candidates are required to submit a portfolio showcasing past content work (e.g., social media posts, videos, or other creative assets).
- Develop and execute integrated communications and content strategies aligned with LTA's organisational objectives and brand identity
- Lead end-to-end content creation (i.e. articles, videos and digital assets) and management across all platforms such as LinkedIn, Facebook, Instagram and career/scholarship sites
- Plan and manage content calendar and coordinate employee/scholar stories to showcase LTA's culture, values, and achievements
- Collaborate with appointed creative and media buy agencies to plan and execute marketing campaigns for LTA initiatives and scholarship programmes across digital and outdoor channels
- Monitor and analyse communication effectiveness across platforms using performance metrics to provide data-driven recommendations and adapt strategies accordingly
- Oversee stakeholder management, including internal coordination for campaign execution, procurement, and payment of services
- Degree in any discipline, with at least 3 years' experience in communications, marketing, or a related role
- Experience in content creation for social media and channel management to increase engagement
- Possess creativity with a knack for storyboarding and storytelling, with an eye for detail in content development and design
- Proficiency in social media management platforms and analytics tools (e.g. Google Analytics, etc)
- Strong written and verbal communication skills
- Strong interpersonal skills with a proven ability to take initiative and build strong working relationships
- Organised, meticulous, with strong analytical and critical thinking skills
- Highly adaptable, resourceful and able to multi-task in a dynamic and fast-paced environment
- Knowledge of video editing and graphic design tools such as Photoshop/Adobe Illustrator, Canva and Capcut will be an advantage
- Candidates are required to submit a portfolio showcasing past content work (e.g., social media posts, videos, or other creative assets).