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- Assist the manager to develop media strategy, channel recommendations and prepare the detailed media flowplan
- Liaise with media owners for proposals
- Engage clients and creative agencies on day to day operations
- Competitive tracking & reviews
- Media trend updates
- Various campaign reports on local/regional/global levels
- Negotiate with media owners for better rates and value adds
- Book ads – both managed service and self-service
- Prepare Copy Instructions/material specs
- Liaise with media vendors & creative agencies for material submission
- Digital ad ops (campaign set up on self-serve platforms)
- Tag ads and client’s site, ensure ads are properly served and tags are firing
- Monitor ads during campaign period, weekly digital reporting, end of campaign reporting, reconciliation of final costs for finance billings
- Assist the manager to develop media strategy, channel recommendations and prepare the detailed media flowplan
- Liaise with media owners for proposals
- Engage clients and creative agencies on day to day operations
- Competitive tracking & reviews
- Media trend updates
- Various campaign reports on local/regional/global levels
- Negotiate with media owners for better rates and value adds
- Book ads – both managed service and self-service
- Prepare Copy Instructions/material specs
- Liaise with media vendors & creative agencies for material submission
- Digital ad ops (campaign set up on self-serve platforms)
- Tag ads and client’s site, ensure ads are properly served and tags are firing
- Monitor ads during campaign period, weekly digital reporting, end of campaign reporting, reconciliation of final costs for finance billings