Marketing Executive
$ 3,200 - $ 4,200 / month
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Job Description
- Manage CRM programs, campaigns and the budget of CRM and loyalty activities.
- Plan customer journey map to boost brand awareness, enhance customer engagement and retention
- Optimize CRM assets and relational contents to drive customer engagement and loyalty across key touchpoints
- Effective segmentation across multiple communication channels (EDM, SMS and Mobile Application)
- Lead CRM initiatives and working closely with regional marketing team to formulate marketing campaign plans
- Work closely with related members to plan and execute holistic marketing initiatives/marketing communications for G-SHOCK store/strategic retailers/online in Singapore but not limited to the channel
- Work closely with all parties to enhance the functionality, design and user experience on the CRM and EC platforms.
- Work closely with marketing members to drive database traffic to relevant proprietary platforms and to ensure the database is segmented effectively for targeted marketing activities.
- Lead the current CRM initiatives in Singapore including conceptualize CRM strategies and manage Casio ID program to acquire, engage and retain customers.
- Overall in charge of CASIO ID CRM to acquire new users and drive repeated purchases
- Research and analyze CRM data, campaigns effectiveness, market trends and recommend best practices for future campaigns
- Propose effective CRM strategies to maintain strong brand presence and achieve EC KPIs
- Work closely with the marketing, planning, and sales members for PR activities for Singapore
- Overall in charge of local KOL marketing to drive brand awareness
Job Requirment
- Degree or diploma in Sales & Marketing or other relevant disciplines
- 2-5 years relevant working experience in Digital Marketing, preferably in CRM
- Digitally savvy and familiar with CRM applications, data analytics and graphics design
- Proficiency in MS Office Skills especially PPT and Excel
Job Types: Full-time, Permanent
Pay: $3,200.00 - $4,200.00 per month
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Vision insurance
- Work from home
Schedule:
- Monday to Friday
Supplemental Pay:
- Performance bonus
- Yearly bonus
Work Location: Hybrid remote in Singapore 188720
Job Description
- Manage CRM programs, campaigns and the budget of CRM and loyalty activities.
- Plan customer journey map to boost brand awareness, enhance customer engagement and retention
- Optimize CRM assets and relational contents to drive customer engagement and loyalty across key touchpoints
- Effective segmentation across multiple communication channels (EDM, SMS and Mobile Application)
- Lead CRM initiatives and working closely with regional marketing team to formulate marketing campaign plans
- Work closely with related members to plan and execute holistic marketing initiatives/marketing communications for G-SHOCK store/strategic retailers/online in Singapore but not limited to the channel
- Work closely with all parties to enhance the functionality, design and user experience on the CRM and EC platforms.
- Work closely with marketing members to drive database traffic to relevant proprietary platforms and to ensure the database is segmented effectively for targeted marketing activities.
- Lead the current CRM initiatives in Singapore including conceptualize CRM strategies and manage Casio ID program to acquire, engage and retain customers.
- Overall in charge of CASIO ID CRM to acquire new users and drive repeated purchases
- Research and analyze CRM data, campaigns effectiveness, market trends and recommend best practices for future campaigns
- Propose effective CRM strategies to maintain strong brand presence and achieve EC KPIs
- Work closely with the marketing, planning, and sales members for PR activities for Singapore
- Overall in charge of local KOL marketing to drive brand awareness
Job Requirment
- Degree or diploma in Sales & Marketing or other relevant disciplines
- 2-5 years relevant working experience in Digital Marketing, preferably in CRM
- Digitally savvy and familiar with CRM applications, data analytics and graphics design
- Proficiency in MS Office Skills especially PPT and Excel
Job Types: Full-time, Permanent
Pay: $3,200.00 - $4,200.00 per month
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Vision insurance
- Work from home
Schedule:
- Monday to Friday
Supplemental Pay:
- Performance bonus
- Yearly bonus
Work Location: Hybrid remote in Singapore 188720