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Marketing Executive

$ 3,000 - $ 4,000 / month

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MARKETING EXECUTIVE

Location: Central

Responsibilities:-

· Spearhead and actualise corporate marketing and branding strategies locally and overseas.

· Conceptualise, strategize, lead and implement branding campaigns and promotions, new products launches, and media and consumer engagement plans.

· Review, assess and monitor the efficacy of product/marketing strategies.

· Undertake market intelligence and consumer insights projects, via a range of medium and platforms, to stay informed and abreast of trends and developments in the F&B sector.

· Articulate value propositions for both online and offline collaterals to raise consumer awareness and influence consumer preference for Ya Kun product/menu offerings.

· Collaborate with and leverage on the expertise of the respective stakeholders to lift the corporate profile of Ya Kun and Beard Papa’s.

· Optimize marketing expenditure for better revenue management and cost budgeting.

· Manage relationships with advertising, media, social, community and government agencies.

· Responsible for executing digital marketing strategies for both Ya Kun and Beard Papa’s

· Develop content and artwork for social media and online platforms which includes Facebook, Instagram, Website, EDM, E-Commerce sites.

· Responsible for driving sales for E-Commerce sites.

· Other duties and ad-hoc projects as assigned.

Requirements:-

· Candidates must possess at least a Diploma in Business or Marketing.

· Minimum 2 years working experience preferably having worked for both agency and client in the F&B industry.

· Experienced and competent in marketing and branding for fast food consumer products.

· A team player with good communication and negotiation skills.

· Self-motivated and able to handle high-volume workload within reasonable deadlines.

· Meticulous, diligent, well-organised with good time management and sense of urgency.

· Well-versed in Microsoft Office applications.

· 5 days’ work in office.

Interested candidates are requested to send in their CVs to preferably including the following:-

1) Current & Expected Salary

2) Date of Availability

3) Reason(s) for Leaving

(We regret that only shortlisted candidates will be notified)

MARKETING EXECUTIVE

Location: Central

Responsibilities:-

· Spearhead and actualise corporate marketing and branding strategies locally and overseas.

· Conceptualise, strategize, lead and implement branding campaigns and promotions, new products launches, and media and consumer engagement plans.

· Review, assess and monitor the efficacy of product/marketing strategies.

· Undertake market intelligence and consumer insights projects, via a range of medium and platforms, to stay informed and abreast of trends and developments in the F&B sector.

· Articulate value propositions for both online and offline collaterals to raise consumer awareness and influence consumer preference for Ya Kun product/menu offerings.

· Collaborate with and leverage on the expertise of the respective stakeholders to lift the corporate profile of Ya Kun and Beard Papa’s.

· Optimize marketing expenditure for better revenue management and cost budgeting.

· Manage relationships with advertising, media, social, community and government agencies.

· Responsible for executing digital marketing strategies for both Ya Kun and Beard Papa’s

· Develop content and artwork for social media and online platforms which includes Facebook, Instagram, Website, EDM, E-Commerce sites.

· Responsible for driving sales for E-Commerce sites.

· Other duties and ad-hoc projects as assigned.

Requirements:-

· Candidates must possess at least a Diploma in Business or Marketing.

· Minimum 2 years working experience preferably having worked for both agency and client in the F&B industry.

· Experienced and competent in marketing and branding for fast food consumer products.

· A team player with good communication and negotiation skills.

· Self-motivated and able to handle high-volume workload within reasonable deadlines.

· Meticulous, diligent, well-organised with good time management and sense of urgency.

· Well-versed in Microsoft Office applications.

· 5 days’ work in office.

Interested candidates are requested to send in their CVs to preferably including the following:-

1) Current & Expected Salary

2) Date of Availability

3) Reason(s) for Leaving

(We regret that only shortlisted candidates will be notified)