Marketing Executive (Social)
$ 3,500 - $ 4,500 / month
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Company Overview
We are seeking a creative and technically skilled Social Media Executive to join our dynamic digital marketing team to drive engagement and brand awareness across multiple platforms.
Role Responsibilities
- Design engaging social media assets for posts, stories, and reels
- Design short-form video content strategy
- Implement social media strategies for multiple platforms (e.g., Instagram, Facebook, LinkedIn, TikTok, Twitter, YouTube) across different regions and languages
- Track social media metrics and create comprehensive performance reports
- Schedule and publish content using social media management tools
- Monitor social media channels and actively engage with audience
- Collaborate with team members to align social content with marketing campaigns
- Stay updated on platform-specific trends and leverage them to enhance reach and engagement
- Optimize content based on platform-specific best practices
Required Qualifications
- Bachelor's degree in Marketing, Communications, Digital Media, or related field
- 2+ years of experienced social media account management
- Proven track record of growing social channels and driving meaningful engagement
- Strong understanding of social media platforms, algorithms, and current trends
- Excellent creative and analytical skills
- Exceptional communication and interpersonal abilities
- Proficiency in social media management tools
- Data-driven approach to content strategy
- Ability to work independently and as part of a collaborative team
- Excellent command of both Chinese and English
Competitive Edge Qualifiers
- Experience in the FinTech or Media & Entertainment industry.
- Knowledge of social media advertising and paid media strategies
- Experience with advanced social media management tools (e.g., Hootsuite, Buffer)
- Understanding of SEO and content marketing principles
Company Overview
We are seeking a creative and technically skilled Social Media Executive to join our dynamic digital marketing team to drive engagement and brand awareness across multiple platforms.
Role Responsibilities
- Design engaging social media assets for posts, stories, and reels
- Design short-form video content strategy
- Implement social media strategies for multiple platforms (e.g., Instagram, Facebook, LinkedIn, TikTok, Twitter, YouTube) across different regions and languages
- Track social media metrics and create comprehensive performance reports
- Schedule and publish content using social media management tools
- Monitor social media channels and actively engage with audience
- Collaborate with team members to align social content with marketing campaigns
- Stay updated on platform-specific trends and leverage them to enhance reach and engagement
- Optimize content based on platform-specific best practices
Required Qualifications
- Bachelor's degree in Marketing, Communications, Digital Media, or related field
- 2+ years of experienced social media account management
- Proven track record of growing social channels and driving meaningful engagement
- Strong understanding of social media platforms, algorithms, and current trends
- Excellent creative and analytical skills
- Exceptional communication and interpersonal abilities
- Proficiency in social media management tools
- Data-driven approach to content strategy
- Ability to work independently and as part of a collaborative team
- Excellent command of both Chinese and English
Competitive Edge Qualifiers
- Experience in the FinTech or Media & Entertainment industry.
- Knowledge of social media advertising and paid media strategies
- Experience with advanced social media management tools (e.g., Hootsuite, Buffer)
- Understanding of SEO and content marketing principles