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Marketing Communications Associate

$ 4,000 - $ 5,200 / month

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  • European MNC
  • Chemical Industry
  • West of Singapore near Jurong East MRT
  • AWS + Variable Bonus
  • Good work culture with career progression

An expanding Chemical MNC has an opening for a Marketing Associate to be part of their APAC regional marketing team to perform marketing initiatives for Home Care/Personal Care business unit.

Job Responsibilities:

  • Identify customer touchpoints to strategise on suitable marketing channels on regional and local levels
  • Generate technical/commercial collateral to support promotion of products through appropriate media e.g marketing sheets, webinars, website updates, e-mailers, exhibitions/conferences etc.
  • Perform copywriting, proofreading, graphic designing and video production of marketing collaterals to support customer-facing functions regionally including, but not limited to, EDMs, social media, A&P, SEM, brochures and presentations
  • Manage end-to-end implementation of customer events such as trade exhibitions, webinars, as well as digital advertising including, but not limited to, SEM, industry media and social media buys either in-house or through agency liaison
  • To perform market research on behalf of the marketing and sales teams to help identify opportunities in the market place. Topics of interest to include new ingredients, consumer trends or competitors analysis.
  • Play an important role in the delivery of the Advertising/PR plan and the monitoring of its effectiveness. The role holder will be a key liaison contact for advertising and design agencies, ensuring that input is submitted to meet the deadlines of the publications.
  • To measure the effectiveness of marketing activity within the relevant business area, in order to maximise on marketing spends.

Requirement:

  • Degree holders from either Chemistry or Marketing background
  • 2-3 years of Marketing experience with Digital Marketing experience
  • Marketing experience in FMCG or Home Care industry will be an advantage
  • Able to write and communicate well is essential