Senior Illustrator / Animator

What We Do

MoneySmart Group is South East Asia's leading personal financial portal helping consumers compare loans, insurance and credit cards. MoneySmart was founded in 2009 with the simple aim to help consumers make better financial decisions.

With multiple banks and insurers pushing countless products out to consumers in the market today, navigating one's way through all the marketing and technical jargon while dodging the tactics of their overly pushy sales representatives simultaneously can be a major challenge, even for the experienced consumer. We are a market leader in Singapore and expanding fast into the region.

As a Senior Illustrator, you will be a key driver for art direction, storytelling and design through content and marketing creatives for the brand. Working with the Design Lead, you would be a solid contributor to the development of our MoneySmart brand. This would include brand creative work across digital and offline spaces in the form of videos, social media, illustrations, infographics, and PR communications.

You should have solid skills in art direction, with illustration and animation as your tools in order to execute and evolve our brand creative style over time. This role requires familiar knowledge and expertise in content design for digital platforms, developing a new visual brand, as well as a highly creative, collaborative and curious attitude.

As a Senior Animator/Illustrator, you will ensure consistent, high-quality deliverables for digital and offline branding, including videos, social media, and more. You will support the team in evolving our brand through data-driven methods and requires expertise in digital marketing design, visual branding, and communication design, coupled with creativity and a collaborative spirit. As a Senior member of the design team, you will also be expected to mentor more junior designers in their craft.

Creative Strategy/Art Direction

• Lead the visual and storytelling direction of marketing campaigns and organic content, ensuring alignment with MoneySmart's brand guidelines and marketing objectives.

• Collaborate with the creative team, marketing, and content teams to develop and execute innovative design concepts through masterful storytelling that enhance the brand's identity and engage the target audience.

• Project manage and direct multiple designers as you lead larger creative projects and initiatives.

• Mentor and inspire the design team, fostering a culture of creativity, innovation, and continuous improvement.

• Stay abreast of industry trends, design best practices, and emerging technologies to keep MoneySmart's brand presence fresh and relevant.

• Manage external creative resources, such as freelancers and agencies, as needed.

Expert Production

• Create engaging and visually appealing illustrations and animations for various marketing campaigns, digital platforms, and offline collateral.

• Masterfully Translate complex financial concepts into easily understandable and relatable visual narratives.

• Oversee the design process from concept to completion, providing creative guidance and ensuring the quality and consistency of visual outputs.

• You should possess basic copywriting skills to be able to convey your message, or partner closely with our Marketing team to develop the most effective messaging for our campaigns.

• Manage the entire illustration and animation process from concept to final execution, including storyboarding, designing, animating, and editing.

• You should be comfortable managing your timelines in a fast-paced environment, tailoring your process and direction to the needs of the business and audience.

• Bachelor's degree in Animation, Illustration, Graphic Design, or a related field.

• Minimum of 5 years of experience in illustration and animation, with a focus on digital and marketing content.

• Proven track record of creating impactful illustrations and animations for marketing campaigns and social content.

• Proven track record of leading successful design projects and campaigns.

• Experience with motion graphics and video editing

• Experience working in an in-house design team, creative agency or solid freelancing.

• Design advocate who finds beauty in dynamic design, and punchy storytelling.

• Curious designer with a hunger for knowledge, unafraid to ask questions and strive for continuous learning and personal improvement.

Tools we use

• Adobe Suite

• Figma (nice to know)

• JIRA (nice to know)

• Braze or similar CRM platform (nice to know)

MoneySmart Cultural Pillars

• Smart

• Hungry

• Humble

MoneySmart Group is an equal opportunity employer. Please include only relevant details and avoid unnecessary information (e.g., photos, age) in your job application to assist us in ensuring that the interview process is devoid of bias

What We Do

MoneySmart Group is South East Asia's leading personal financial portal helping consumers compare loans, insurance and credit cards. MoneySmart was founded in 2009 with the simple aim to help consumers make better financial decisions.

With multiple banks and insurers pushing countless products out to consumers in the market today, navigating one's way through all the marketing and technical jargon while dodging the tactics of their overly pushy sales representatives simultaneously can be a major challenge, even for the experienced consumer. We are a market leader in Singapore and expanding fast into the region.

As a Senior Illustrator, you will be a key driver for art direction, storytelling and design through content and marketing creatives for the brand. Working with the Design Lead, you would be a solid contributor to the development of our MoneySmart brand. This would include brand creative work across digital and offline spaces in the form of videos, social media, illustrations, infographics, and PR communications.

You should have solid skills in art direction, with illustration and animation as your tools in order to execute and evolve our brand creative style over time. This role requires familiar knowledge and expertise in content design for digital platforms, developing a new visual brand, as well as a highly creative, collaborative and curious attitude.

As a Senior Animator/Illustrator, you will ensure consistent, high-quality deliverables for digital and offline branding, including videos, social media, and more. You will support the team in evolving our brand through data-driven methods and requires expertise in digital marketing design, visual branding, and communication design, coupled with creativity and a collaborative spirit. As a Senior member of the design team, you will also be expected to mentor more junior designers in their craft.

Creative Strategy/Art Direction

• Lead the visual and storytelling direction of marketing campaigns and organic content, ensuring alignment with MoneySmart's brand guidelines and marketing objectives.

• Collaborate with the creative team, marketing, and content teams to develop and execute innovative design concepts through masterful storytelling that enhance the brand's identity and engage the target audience.

• Project manage and direct multiple designers as you lead larger creative projects and initiatives.

• Mentor and inspire the design team, fostering a culture of creativity, innovation, and continuous improvement.

• Stay abreast of industry trends, design best practices, and emerging technologies to keep MoneySmart's brand presence fresh and relevant.

• Manage external creative resources, such as freelancers and agencies, as needed.

Expert Production

• Create engaging and visually appealing illustrations and animations for various marketing campaigns, digital platforms, and offline collateral.

• Masterfully Translate complex financial concepts into easily understandable and relatable visual narratives.

• Oversee the design process from concept to completion, providing creative guidance and ensuring the quality and consistency of visual outputs.

• You should possess basic copywriting skills to be able to convey your message, or partner closely with our Marketing team to develop the most effective messaging for our campaigns.

• Manage the entire illustration and animation process from concept to final execution, including storyboarding, designing, animating, and editing.

• You should be comfortable managing your timelines in a fast-paced environment, tailoring your process and direction to the needs of the business and audience.

• Bachelor's degree in Animation, Illustration, Graphic Design, or a related field.

• Minimum of 5 years of experience in illustration and animation, with a focus on digital and marketing content.

• Proven track record of creating impactful illustrations and animations for marketing campaigns and social content.

• Proven track record of leading successful design projects and campaigns.

• Experience with motion graphics and video editing

• Experience working in an in-house design team, creative agency or solid freelancing.

• Design advocate who finds beauty in dynamic design, and punchy storytelling.

• Curious designer with a hunger for knowledge, unafraid to ask questions and strive for continuous learning and personal improvement.

Tools we use

• Adobe Suite

• Figma (nice to know)

• JIRA (nice to know)

• Braze or similar CRM platform (nice to know)

MoneySmart Cultural Pillars

• Smart

• Hungry

• Humble

MoneySmart Group is an equal opportunity employer. Please include only relevant details and avoid unnecessary information (e.g., photos, age) in your job application to assist us in ensuring that the interview process is devoid of bias