Director - Country Lead Communications Singapore

Taking charge of all internal and external communications in Singapore, this role embodies the spirit of strategic planning and creativity in managing corporate brand marketing, media relations, social media, event management, and internal communications. It supports our senior executives while fostering close collaboration with Operations Communications Asia. By engaging with local stakeholders—media, associations, and authorities—we can inspire effective communication that resonates with our diverse audiences, including customers, employees, and the media.

In your new role you will:

• Strategic conception and development of yearly communication planning, based on global strategy by taking the local market needs and perspective into account. Executive Communications support for the Regional President and other selected C-Level leaders.
• Responsibility for local events: Signature Events (e.g. OkotberTech, TechFor) and trade shows in close collaboration with Brand Marketing and Live Communications Team.
• Creation of strategic concept for each trade fair / event incl. umbrella theme, storyline, detailed core messages and as well as first content ideas, formats, speakers - tailor-made for the respective target groups. Management and implementation of the events as a holistic cross-channel communication approach (pre / during / post event) in close collaboration with the relevant interfaces within Corporate Communications and Public Policy, Infineon and external partners to generate high-quality brand experience and wide reach.
• Media Relations: Enforcement of existing media relations to local key-media and establishment of new relations (Corporate & trade media). Adaption and distribution of trade press articles and releases, continuous media pitching and support of global media briefings. Act as company spokesperson.
• Corporate Marketing Campaigns: G2M adaption of global marketing campaigns by identifying relevant key-topics based on local market needs; ensuring omnichannel distribution and continuous performance tracking.
• Social Media: Empower local Social Media team member in her global responsibility for paid Social Media marketing activities for the Industrial and Infrastructure segment. Steering of national and regional Social Media activities based on the strategic planning and in close alignment via global Social Media team.
• Internal communications: with focus on regional needs, conception, planning and implementation of local internal communication activities; plus, adaption and implementation of global people and transformation projects in close alignment with Corporate Communications and Public Policy.
• Responsibility for regional allocated budget (from local and global).
• Clear KPI setting: making the goals and value contribution visible and results, wherever possible, quantifiable and connected to the overall customer journey.
  
  

You are best equipped for this task if you have:

• Minimum of 5 years' experience in integrated, wholistic communications functions.
• Experience in international organizations.
• Strong network in Singapore.
• Leadership and project management skills.
• Stress resistant and collaborative.
  
  

#WeAreIn for driving decarbonization and digitalization.

As a global leader in semiconductor solutions in power systems and IoT, Infineon enables game-changing solutions for green and efficient energy, clean and safe mobility, as well as smart and secure IoT. Together, we drive innovation and customer success, while caring for our people and empowering them to reach ambitious goals. Be a part of making life easier, safer and greener.

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We are on a journey to create the best Infineon for everyone.

This means we embrace diversity and inclusion and welcome everyone for who they are. At Infineon, we offer a working environment characterized by trust, openness, respect and tolerance and are committed to give all applicants and employees equal opportunities. We base our recruiting decisions on the applicant´s experience and skills.

Please let your recruiter know if they need to pay special attention to something in order to enable your participation in the interview process.

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