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- Customer Experience Research & Benchmarking
- NPS Monitoring
- Localization Program Management
Responsibilities
- Customer Experience Research & Benchmarking:
- Conduct market research on the Japanese shopper/ecommerce trends, focusing on:
- Customer preferences and needs: Identify key drivers and pain points for online and offline shoppers for Phones in Japan.
- Competitive landscape: Analyze competitor strategies, strengths, and weaknesses in customer experience for the company's online and physical store features/experiences.
- Cultural nuances: Provide insights into Japanese cultural factors that influence online shopping behavior, such as communication styles, payment preferences, and delivery expectations.
- Deliverables:
- Market research presentations: Provide comprehensive reports with actionable insights and data-driven recommendations.
- Competitive analysis: Conduct competitive analysis to track and benchmark against competitors for key features.
- NPS Monitoring:
- Monitor & analyze NPS trends for the company's online store in Japan:
- Monitor NPS trends in Japan, identifying areas of strength and weakness in the customer experience.
- Analyze NPS survey verbatims to understand customer sentiment and identify key drivers of satisfaction and dissatisfaction. Develop recommendations to address key issues and improve NPS.
- Collaborate with cross-functional (XFN) stakeholders to implement short-term tactical fixes, as necessary.
- Deliverables:
- NPS reports: Provide regular reports on NPS trends and verbatim analysis, highlighting key insights and recommendations for improvement.
- Localization Program Management:
- Stakeholder Engagement: Coordinate and manage logistics for stakeholder engagement sessions, including meeting logistics, managing agenda(s), and document(s).
- Localization Quality Improvements:
- Localization QA: Collaborate with teams to conduct thorough testing and quality assurance of localized content.
- Tracking, management, and reporting: Utilize bug tracking tools to effectively track, manage, and resolve localization bugs related to the Japan website and marketing materials.
- Language Proficiency: Native-level Japanese language competency; Professional-level English competency with a proven track record of success with Japanese & global stakeholders.
- Deep understanding of the Japanese market: Extensive knowledge of Japanese consumer behavior, cultural nuances, and business practices.
- Proven experience in market research: Strong research skills with experience conducting secondary research and synthesizing available primary research & data sources to present a compelling case for change.
- Strong communication and interpersonal skills: Ability to effectively communicate with stakeholders at all levels, both in Japanese and English.
- Experience with localization: Familiarity with localization processes and best practices.
- Excellent project management skills: Ability to manage multiple projects simultaneously and meet deadlines.
- Technical proficiency: Proficient in using project management tools, bug tracking systems, and productivity software.
Job Reference: Sarah Siaw / JN -012025-47177
EA Registration No.: R22108392, Sarah Siaw Hui Xia
Allegis Group Singapore Pte Ltd, Company Reg No. 200909448N, EA License No. 10C4544