
Senior Commercial Executive
Salary undisclosed
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Purpose of role:
- Assist in both retail and e-commerce operations by handling various tasks that connect and integrate physical and online sales channels.
- Track and analyse promotion effectiveness, generate analysis report on a timely basis.
- Drive business growth through quality analytics of category performance and proposal of improvement plans.
- Drive sales opportunities through event planning, promotions and activation.
- Maintain productive stock assortment (In-Store & E-commerce).
- Maintain close working relationship with internal cross-function stakeholders (at Local/ APAC / Global Level).
- Market intelligence duties – competitors pricing, activities and promotions.
Primary Accountabilities:
Category Management & Pricing Strategy
- Drive category growth through event planning, promotions, and work closely with Brand team on in store staging and merchandising.
- Work closely with Forecast and Supply Chain to plan for phase out and discontinuation as well as clearance of aged and excess stock.
- Manage the store space and range product assortment and work closely with VM to optimise space productivity.
- Follow through the improvement plans and executions when required (i.e. Space and Range / Pricing Exercise / Window Analysis / Promotion Tracking).
- Propose and execute effective commercial improvement plans.
- Measure and evaluate performance through commercial reports.
- Retail price review – competitor price benchmarking exercise.
- Work closely with key stakeholder to optimise stocks and promotions.
- Calibrate promotional mechanics in system, to successfully reflect promotion criteria.
- Produce ad-hoc reports whenever required.
Commercial Activities
- Plan promotion - supporting marketing campaigns and planning promotions that are consistent across both retail and e-commerce channels. This might involve coordinating sales events, discounts, and loyalty programs.
- Manage discount and drive product gross margin within budget in stores, direct channels and atrium events.
- Prepare promotion listings with effective mechanics and pricing to drive business KPIs (discount & margin).
- Support store based promotional activities with various 3rd Parties (Banks, MOE, Healthcare etc.).
- Support impromptu projects / exercise – Price Increase, Internal Sales and Activations.
- Manage product registration and clearance process with relevant government organisations to ensure stocks can be launched and sold in stores.
Reporting and Data Analysis
- Provide quality analysis of categories performance through weekly and periodic reviews.
- Measure and evaluate performance of promotions and activations via regular post-mortems exercise.
- Active tracking of store based promotional activities to determine effectiveness.
- Provide solutions / sharpen promotions.
- Monitor, document and report competitor activities and promotions.
- Gate keep discount and margin when proposing promotions.
- Support ad-hoc cross-function training for data extraction and report analysis.
Collaboration with Internal Teams (where applicable):
- Working very closely within Commercial team to develop and execute in-stores promotional activities.
- Liaising with stakeholders across key business functions to minimise operational challenges.
- Manage corporate sales customers for external sales opportunities.
Experience:
- 3 years of experience in Buying, Merchandising or Product Management.
- Support ad-hoc cross-function training for data extraction and report analysis.
- Proven track record in business commercial knowledge and skill sets.
Qualifications:
- Degree / Diploma in Business/ Retail Management
Competencies required:
- Good analytical skills - comfortable with analysing data to identify trends and recommend improvements.
- Excellent attention to detail, numerate, methodical working approach.
- High proficiency with PC skills in spreadsheets and word processing (Excel).
- E-commerce Knowledge: Understanding of online retail platforms, including major e-commerce tools.
- Multi-tasking and Organisational Skills: Capable of handling multiple tasks across different channels.
- Problem-solving: Ability to address issues that arise in both retail and e-commerce environments.
- Good verbal and written communication skills.
Job Type: Full-time
Benefits:
- Dental insurance
- Employee discount
- Health insurance
- Work from home
Schedule:
- Monday to Friday
Supplemental Pay:
- 13th month salary
Work Location: Hybrid remote in Singapore 238851