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Brand & Marketing Manager / Assistant Manager
Salary undisclosed
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Roles & Responsibilities
ABOUT THE ROLE:
BRAND/MARKETING MANAGER is responsible for overseeing any aspect of marketing related to a company’s brand, and ensuring that all branding decisions ultimately result in stronger sales. To achieve that alignment, brand managers tend to work with multiple areas of marketing, like research, content, social, and design.
As a Brand/ Marketing Manager you may be responsible for:
• Conducting market research
• Analyzing data for trends, insights, and information
• Advising multiple teams on branding strategy
• Communicating with marketing teams to ensure brand alignment
• Managing projects through various stages of development
• Managing budgets to support branding efforts
• Maintaining relationships with company stakeholders
• Developing and implementing marketing plans, policies and strategies according to organizational goals and market demands
• Designing promotional activities and events for marketing products and services
• Gathering and analyzing data involved in marketing campaigns and activities
• Planning a budget, evaluating campaign expenditure and estimating potential sales\
• Formulating competitive pricing strategies that meet organizational objectives and appeal to customers
• Evaluating the effectiveness of marketing campaigns and adjusting or implementing strategies to improve them
• Developing and implementing marketing plans, policies and strategies according to organizational goals and market demands
• Designing promotional activities and events for marketing products and services
• Gathering and analyzing data involved in marketing campaigns and activities
• Planning a budget, evaluating campaign expenditure and estimating potential sales
• Formulating competitive pricing strategies that meet organizational objectives and appeal to customers
• Evaluating the effectiveness of marketing campaigns and adjusting or implementing strategies to improve them
Requirements:
• Strong understanding of digital marketing tools, analytics, and platforms.
• Proven ability to create compelling marketing campaigns that drive engagement and sales.
• Excellent communication, organizational, and project management skills.
• Creative mindset with the ability to think strategically and execute effectively.
• Familiarity with Singapore’s F&B market trends and consumer behavior is a plus.
• Proven ability to work in a fast-paced setting
• Diploma or Degree in Marketing and preferably with digital marketing modules
• Good communication skills, and ability to read and write in Chinese will be added advantage.
ABOUT THE ROLE:
BRAND/MARKETING MANAGER is responsible for overseeing any aspect of marketing related to a company’s brand, and ensuring that all branding decisions ultimately result in stronger sales. To achieve that alignment, brand managers tend to work with multiple areas of marketing, like research, content, social, and design.
As a Brand/ Marketing Manager you may be responsible for:
• Conducting market research
• Analyzing data for trends, insights, and information
• Advising multiple teams on branding strategy
• Communicating with marketing teams to ensure brand alignment
• Managing projects through various stages of development
• Managing budgets to support branding efforts
• Maintaining relationships with company stakeholders
• Developing and implementing marketing plans, policies and strategies according to organizational goals and market demands
• Designing promotional activities and events for marketing products and services
• Gathering and analyzing data involved in marketing campaigns and activities
• Planning a budget, evaluating campaign expenditure and estimating potential sales\
• Formulating competitive pricing strategies that meet organizational objectives and appeal to customers
• Evaluating the effectiveness of marketing campaigns and adjusting or implementing strategies to improve them
• Developing and implementing marketing plans, policies and strategies according to organizational goals and market demands
• Designing promotional activities and events for marketing products and services
• Gathering and analyzing data involved in marketing campaigns and activities
• Planning a budget, evaluating campaign expenditure and estimating potential sales
• Formulating competitive pricing strategies that meet organizational objectives and appeal to customers
• Evaluating the effectiveness of marketing campaigns and adjusting or implementing strategies to improve them
Requirements:
• Strong understanding of digital marketing tools, analytics, and platforms.
• Proven ability to create compelling marketing campaigns that drive engagement and sales.
• Excellent communication, organizational, and project management skills.
• Creative mindset with the ability to think strategically and execute effectively.
• Familiarity with Singapore’s F&B market trends and consumer behavior is a plus.
• Proven ability to work in a fast-paced setting
• Diploma or Degree in Marketing and preferably with digital marketing modules
• Good communication skills, and ability to read and write in Chinese will be added advantage.