Senior Events Sales Manager/Manager (Wedding)
Salary undisclosed
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- High school diploma or GED; 2 years experience in the sales and marketing, guest services, front desk, or related professional.
- 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major; no work experience required.
- Manages sales efforts for the hotel including local corporate and social catering.
- Works collaboratively with off-property sales channels (e.g., Sales Office, Area Sales, EST) to ensure sales efforts are coordinated, complementary and not duplicative.
- Responds to incoming catering opportunities for the hotel.
- Identifies, qualifies and solicits new catering business to achieve personal and hotel revenue goals.
- Understands the overall market - competitors' strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
- Closes the best opportunities for the hotel based on market conditions and hotel needs.
- Uses negotiating skills and creative selling abilities to close on business and negotiate contracts.
- Designs, develops and sells creative catered events.
- Maximizes revenue by up-selling packages and creative food and beverage.
- Manages catering sales revenue and operation budgets, and provides forecasting reports.
- Develops menus which drive sales.
- Executes and supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
- Participates in and practices daily service basics of the brand.
- Monitors the effective resolution of guest issues that arise as a result of the sales process by creating mechanisms to channel issues to property leadership and/or other appropriate stakeholders.
- Ensures successful performance by increasing revenues, controlling expenses and providing a return on investment for the owner and the company.
- Interacts effectively with sales, kitchen, vendors, competitors, local community, catering associations and other hotel departments in order to ensure guest satisfaction.
- Executes and supports the company's Customer Service Standards and hotel's Brand Standards.
- Executes exemplary customer service to drive customer satisfaction and loyalty by assisting the customer and ensuring their satisfaction before and during their program/event.
- Serves the customer by understanding their needs and recommending the appropriate features and services that best meet their needs and exceed their expectations, while building a relationship and loyalty to the company.
- Gains understanding of the hotel's primary target customer and service expectations; serve the customer by understanding their business, business issues and concerns, to offer better business solution both prior to, and during the program/event.
- Develops a close working relationship with operations to ensure execution of strategies at the hotel level.
- Performs other duties, as assigned, to meet business needs.