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Responsibilities:
- Create diverse video content (lifestyle, business, testimonials) for advertising and social media.
- Lead video production: ideation, storyboarding, filming, editing, and delivery.
- Coordinate video shoots, including logistics and equipment.
- Create innovative video formats for social media (Instagram, TikTok, YouTube, LinkedIn, XiaoHongShu).
- Capture photography for video content (e.g., Carousell-like formats on TikTok).
- Analyze trends and video metrics to optimize content strategy.
- Handle ad-hoc marketing tasks (social media, newsletters, blogs).
Qualifications:
- 2+ years' experience in video content creation for digital platforms.
- Proficient in Adobe Premiere Pro, Canva, CapCut, Photoshop, and related software.
- Experience with social media content creation and platform trends.
- Ability to create engaging, brand-enhancing video content.
- Photography skills.
- Ability to thrive in a fast-paced environment.
- Proficient in Mandarin is required as this role will create video content for XiaoHongShu (a Chinese social media platform)