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Job Specifications:
> Managing the overall P&L of the brand portfolios which includes cost evaluation and promotional expenses
> Develop & implement strategic and tactical promotional activities across all channels to drive sales and ensure brand growth
> Execute the brand’s and A&P activities include ATL, BTL, digital and events/activation
> Accountable for assigned A&P budget to ensure effective allocation and utilization of marketing fund in line with brand strategy and profitability.
> Accountable for brand’s performance with close tracking, reporting and conducting pre & post campaign analysis
> Prepare monthly reports and review marketing plan and activities with sales team to evaluate program effectiveness and ensure smooth execution of trade marketing activities
> Monitor and negotiate price, manage order forecast accuracy and ensure inventory management objectives are met
> Manage new products development in the portfolio
> Provide market analysis info pertaining to competitors, trends and activities
> Attend to consumers’ feedback
Core Responsibilities
> Managing the overall P&L of the brand portfolios which includes cost evaluation and marketing expenses
>Planning, develop and manage strategic marketing activities for the portfolios
>Inventory Management which includes monitoring and negotiating of price and accuracy of inventory order and forecast
>Perform other adhoc duties when needed
Personal Attributes & Competencies:
> A confident self-starter with high level of drive, energy, integrity and professionalism
> Good team player who is attentive to details, result oriented, resourceful and willing to be ‘hands-on’
> Possesses good presentation and analytical thinking skills
> Ability to multi-task with good time management skill to work under pressure and strive in a fast-paced environment
> Managing the overall P&L of the brand portfolios which includes cost evaluation and promotional expenses
> Develop & implement strategic and tactical promotional activities across all channels to drive sales and ensure brand growth
> Execute the brand’s and A&P activities include ATL, BTL, digital and events/activation
> Accountable for assigned A&P budget to ensure effective allocation and utilization of marketing fund in line with brand strategy and profitability.
> Accountable for brand’s performance with close tracking, reporting and conducting pre & post campaign analysis
> Prepare monthly reports and review marketing plan and activities with sales team to evaluate program effectiveness and ensure smooth execution of trade marketing activities
> Monitor and negotiate price, manage order forecast accuracy and ensure inventory management objectives are met
> Manage new products development in the portfolio
> Provide market analysis info pertaining to competitors, trends and activities
> Attend to consumers’ feedback
Core Responsibilities
> Managing the overall P&L of the brand portfolios which includes cost evaluation and marketing expenses
>Planning, develop and manage strategic marketing activities for the portfolios
>Inventory Management which includes monitoring and negotiating of price and accuracy of inventory order and forecast
>Perform other adhoc duties when needed
Personal Attributes & Competencies:
> A confident self-starter with high level of drive, energy, integrity and professionalism
> Good team player who is attentive to details, result oriented, resourceful and willing to be ‘hands-on’
> Possesses good presentation and analytical thinking skills
> Ability to multi-task with good time management skill to work under pressure and strive in a fast-paced environment
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