Digital Marketing Specialist (B2B Furniture Industry)
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About Us:
Meraki Decoration is a leading provider of high-quality furniture solutions for businesses. With a focus on innovation, functionality, and design, we serve a wide range of clients, from corporate offices to hospitality businesses. We are seeking a creative and results-driven Digital Marketing Specialist to help us strengthen our online presence, drive lead generation, and expand our customer base.
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies tailored to the B2B furniture market.
- Manage and optimize campaigns across various channels, including social media, email marketing, SEO, and PPC.
- Collaborate with the sales team to create targeted campaigns that align with business objectives.
- Handle product listings across digital platforms, including:
Editing and enhancing product images to meet platform standards.
Uploading product details such as descriptions, specifications, and prices.
Ensuring product listings are optimized for SEO and user engagement.
- Monitor and analyze campaign and product listing performance using analytics tools and provide regular reports with actionable insights.
- Create engaging and industry-specific content for blogs, social media, and other digital platforms.
- Manage website content to ensure SEO best practices and an excellent user experience.
- Build and nurture relationships with industry influencers and partners to expand reach.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 3+ years of experience in digital marketing, preferably in the B2B space.
- Proficiency in tools like Google Analytics, Google Ads, marketing automation platforms, and basic image editing software (e.g., Adobe Photoshop, Canva).
- Strong understanding of SEO, SEM, and content marketing strategies.
- Experience in managing product listings on e-commerce platforms or digital catalogs.
- Excellent communication skills, both written and verbal.
- Creative mindset with a strong ability to analyze and adapt strategies based on data.
- Detail-oriented with strong organizational skills for handling multiple product listings.
What We Offer:
- Competitive salary and performance-based bonuses.
- Opportunities for professional growth and development.
- A collaborative and innovative work environment.
- Work and Lift balance environment.
Job Type: Full-time
Pay: From $3,500.00 per month
Schedule:
- Day shift
- Monday to Friday
Supplemental Pay:
- Performance bonus
Work Location: In person