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Strategic Projects (Marketing) Intern

Salary undisclosed

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Description

Key Responsibilities:

  • Conduct primary and secondary research to gather insights on market trends, customer behavior, and competitive landscape.
  • Engage in regional brand health monitoring to pinpoint critical areas for enhancing brand performance and uncovering new business growth opportunities.
  • Analyze data related to refrigerators, smart door locks, ceiling fans, and other consumer electronics.
  • Assist in designing surveys, questionnaires, and other data collection tools.
  • Compile and present research findings through detailed reports, charts, and presentations.
  • Monitor industry news and updates to identify emerging trends and potential opportunities.
  • Support the team in creating buyer personas and segmenting target audiences.
  • Collaborate with cross-functional teams, including product development and marketing, to provide actionable insights.
  • Help maintain and organize the market research database for easy access to information.

Requirements

  • Currently pursuing or recently completed a degree in Marketing, Business Administration, Economics, or a related field.
  • Strong analytical and problem-solving skills with attention to detail.
  • Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word). Familiarity with data visualization tools is a plus.
  • Basic knowledge of market research methodologies and statistical tools.
  • Excellent written and verbal communication skills.
  • Ability to work independently and manage multiple tasks effectively.
  • Passion for consumer electronics and an eagerness to learn about the industry.
  • Eager to engage with customers to uncover pain points and gather qualitative feedback.

Benefits

What We Offer:

  • Valuable hands-on experience in a startup environment
  • Collaborative and dynamic work culture
  • Opportunity to make a meaningful impact on the company
  • Potential for future employment opportunities