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Product Marketing Specialist (Tech MNC / GTM /UP7.7K)

Salary undisclosed

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Product Marketing Specialist

A leading tech MNC

The Opportunity

• Adecco is partnering our client, one of the world's largest tech organizations

• We are looking for a Product Marketing Specialist

• The role will start out as a contract

• Candidates who are immediately available/ able to start work within short notice will be preferred

The Talent

• Experience on leading in-product growth (push-notifications, email campaign, in-product tooltips would be strongly preferred)

• Performance marketing and eCommerce experience will be a plus

• Strategic planning on experiments eg. A/B testing and analysis, Funnel optimization,etc

• Strong analytical and data analysis skills

• Experience in SQL

• Strong project management

• Understanding of software products (apps, websites) user funnel

Job Description

• Internal stakeholder alignment and managing operations of growth experiments including designing of in-product growth experiments for various user engagement surfaces for Consumer Apps such as push-notifications, homepage, search results page, email, etc.

• Analysis of paid and growth marketing campaigns activations and aggregated reports at channel country or campaign level

• Extensive documentation, presentation and communications to share analyses and process updates with core and cross functional teams.

• Facilitates communication between the global marketing/product teams and the country marketing teams, gathers and filters requests and questions in both ways, aligns global and local teams on relevant updates and timelines.

• Identify, develop, and codify growth opportunities across APAC countries, channels and functions, playing a leading role in streamlining these processes, finding creative solutions to eliminate barriers and reducing the resources needed to support them.

• Collaborate with Global and Local marketing teams to ensure successful product launches and iterations

• Product Performance Monitoring : Monitor key performance indicators (KPIs), analyze trends, and identify areas for improvement.

Next Step

• Prepare your updated resume (please include your current salary package with full breakdown such as base, incentives, annual wage supplement, etc.) and expected package

• Send your resume to [email protected]

• All shortlisted candidates will be contacted

Liu XinYang

EA Licence Number: 91C2918

Personnel Registration Number: R1988872
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