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LY12- Digital Marketing Specialist -{Up to $3600 | Skin care and Wellness industry}

Salary undisclosed

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  • Position title: Digital Marketing Specialist
  • Working location: Pasir Panjang Road, Mapletree Business City
  • Working Days: 5 days work
  • Working hours : 9am - 6pm
  • Salary Range: $3000 to $3600

Interested applicants can also send your resume to WA: +65 8827 8712 (Ms Lynne) and allow our Consultant to match you with our Clients. No Charges will be incurred by Candidates for any service rendered.

TAN LEE XIAN Reg No: R24123487

The Supreme HR Advisory Pte Ltd EA No: 14C7279

Responsibilities:

  • Oversees brand integrity, messaging, and strategy alignment across all stages in the marketing funnel and marketing campaigns.
  • Brainstorm and manage overall digital marketing strategy to drive lead acquisition and increase online presence.
  • Measure and report on the performance of digital marketing campaigns and assess against ROI goals.
  • Liaise with digital media and identify opportunities for media coverage fit for the brands.
  • Copywrite in English language and transcreate (mainly Chinese language to English language) for content in different formats, tones and channels; work with relevant functions for assets suitable for content.
  • Consistently conduct knowledge research, brainstorm for new ideas and track trending topics to develop interesting content.
  • Work with internal stakeholders to optimise content and copy for advertisement considering keywords, business objectives and budget.
  • Collaborate with internal stakeholders to develop product positioning and marketing direction for products; contribute to product naming.
  • Manage corporate social media accounts such as Instagram, Facebook, Tiktok, Youtube, etc., including content development, posting, building following, community nurturing, social listening/ monitoring and responding to feedback, enquiries and comments, to increase brand awareness, engage customers, and gather insights.
  • Update marketing materials, maintain content asset database and communicate regularly with regional marketing teams.
  • Collaborate with marketing and product teams internal stakeholders to and contribute to product positioning and marketing direction for products.
  • Assist in other marketing events and activities, when required.

Requirements:

  • Degree in Marketing, Communications, Languages or other related fields.
  • Possesses knowledge in skin care and health and wellness products preferred