Customer Activator (Recruitment Sales)

The Customer Activator (Recruitment Sales) conceptualizes, supports and participates in marketing campaigns, recruitment and corporate outreach activities. He/She provides professional consultation to assist prospective students in making informed choices. He/She also takes full ownership and responsibility for course enrolments. A significant portion of his/her work is on development of marketing materials – both digital and print – which are customised to the assigned market segments.

Job Description & Requirements

• Conceptualizes, supports and participates in marketing campaigns, recruitment and corporate outreach activities.
• Takes full ownership and responsibility for course enrolments.
• Provides professional consultation to assist prospective students in making informed choices.
• Conduct market research and analysis to create marketing initiatives for promoting company’s products.
• Coordinate with internal teams to develop and implement new marketing and sales strategies.
• Obtain contact information of potential customers through data mining, cold calling, internet research and emailing.
• Identify and qualify new customers based on company’s business model and guidelines.
• Initiate and build relationships with customers.
• Maintain a database of partner & customer contact numbers and emails.
• Design marketing materials and manage social media platforms to increase brand awareness and promote sales of products.
• Execute strategies, including digital marketing, to achieve sales target of the team.
• Plan, implement and monitor digital marketing campaigns across digital networks.
• Analyse and prepare reports on outcomes of marketing campaigns.

Job Requirements

• Recognized Diploma/Degree in any discipline
• A minimum of 2 years’ working experience in sales, business development and digital marketing
• Digital Savvy. In-depth knowledge of various social media platforms and website analytics
• Experience in Hospitality, B2B and ex-Chef is an advantage.
• Team player who is independent, driven and possesses a strong passion for learning.
• Excellent written and verbal communication skills.
• Excellent planning, organization, and interpersonal skills.