Senior Brand Manager-Product Innovation(AMEA)
$ 153,000 - $ 154,000 / month
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- Product Strategy Development: Lead the creation and implementation of product innovation strategies to drive brand growth and market share.
- Market Research: Leverage relevant culinary trends as well as competitive landscape review to identify trends, unmet consumer needs, and competitive landscape to inform product innovation
- Portfolio Management: Oversee the Pringles product portfolio, optimizing the mix to drive growth and profitability.
- Cross-Functional Collaboration: Work closely with R&D, marketing, sales, and supply chain teams to bring new products to market.
- Project Management: Oversee the product development lifecycle from concept to launch, ensuring timely and successful execution.
- Performance Tracking: Monitor and analyse product performance, using insights to inform future innovation strategies.
- Budget Management: Manage budgets for product innovation projects, ensuring efficient allocation of resources.
- Stakeholder Engagement: Present product innovation plans and progress to senior leadership and key stakeholders to get buy-in on and resources commitment
- Experience: Minimum of 7 years of experience in brand management, with a strong focus on product innovation.
- Leadership: Proven leadership skills with the ability to inspire and motivate cross-functional teams.
- Analytical Skills: Strong analytical and problem-solving abilities.
- Creativity: A creative thinker with a passion for innovation and a track record of successful product launches.
- Communication: Excellent verbal and written communication skills.
- Project Management: Strong project management skills with the ability to manage multiple projects simultaneously.
- Market Knowledge: Deep understanding of market trends, consumer behaviour, and competitive dynamics.
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