Marketing Content Specialist
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The Swim Starter, with expertise in Learn-To-Swim for kids since 1982, is dedicated to ensuring all children can swim to safety. Operating in Singapore, we aim to provide parents with assurance and convenience. We are looking to modernize the industry and expand globally in the future, seeking passionate individuals to elevate our business.
Role Description
This is a full-time on-site role for a Marketing Content Specialist at The Swim Starter in Singapore. The specialist will be responsible for creating and managing marketing content, developing strategies to engage parents, analyzing market trends, and enhancing customer experience through content.
Job Summary: As the Content marketing specialist, you will focus on creating key content marketing strategies, managing dynamic campaigns across platforms such as Xiao Hong Shu, Google, Meta, and TikTok, and pioneering new engagement methods like live streaming. Your role will be crucial in enhancing our digital presence across Asia-Pacific, driving regional growth, and furthering our mission.
Responsibility :
- Content Writing, Copywriting, and Editing skills
- Experience in Marketing Strategy and Content Creation
- Knowledge of Digital Marketing and Social Media Management
- Strong Communication and Interpersonal skills
- Ability to analyze market data and trends
- Creativity and Innovative thinking
- Experience in the Education or Childcare industry is a plus
- Bachelor's degree in Marketing, Communications, or related field
Qualifications:
- Bachelor’s degree in Marketing, Business, or a related field.
- Existing portfolio
- Strong skills in data analysis and campaign performance metrics.
- Excellent verbal and written communication skills in English; additional languages prevalent in the APAC region are a plus.
- Ability to work independently and in a team environment.
- Creative and strategic thinker with a passion for staying ahead of marketing trends.
- Strong project management skills – able to manage multiple projects, and execute them well
Working Arrangement :
Monday to Friday 9:00 AM to 6:00 PM
Working from Office 69 Ubi Road (Oxley Bizhub I) Near MRT Tai Seng
Job Type: Full-time
Pay: $3,000.00 - $4,000.00 per month
Experience:
- Marketing Content: 1 year (Required)
- Data analysis skills: 1 year (Required)
- Education or Childcare industry: 1 year (Required)