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Responsibilities:
- Performing exhaustive research to gain in-depth knowledge of trends and behaviour
- Creating specifications and content appropriate for the brand’s strategy
- Strategising content pillars and sub pillars
- Planning the editorial calendar and content proposition
- Collaborating with content management teams, creative teams, and writers to implement the strategy
- Developing the writing style and tone for all content
- Developing content governance guidelines for tone, style, and voice of all content, and ensuring they are followed
- Developing editorial strategy, to ensure consistency across all delivery platforms
- Conducting periodic content audits
- Strategising and improving content delivery and promotion
Join us if you are,
- Able to work independently in a fast-paced team environment
- Able to work under pressure with tight deadlines
- Open-minded and take in rejection/ criticism constructively
- Motivated and values own personal growth and career development
Requirements:
- Possess at least a Diploma/ Advanced/ Higher/ Graduate Diploma in Business/ Marketing/ Mass Communications or related fields
- Great copywriting skills
- Attention to details
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