Public Relations Executive

Full Time, onsite
DAS Umbrella
Geylang, Singapore

$ 3,000 - $ 3,500 / Per Mon

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Job Synopsis:

The Marketing and Public Relations Executive will be in charge of developing and executing international branding campaigns from scratch for our umbrella of e-commerce brands.

The goal will be to secure high-value partnerships that will help boost our brand reputation & ultimately help us increase sales internationally. We are looking to build great partnerships with both businesses & individuals to help build our competitive advantage, and need your help to do so.

The role is fast-paced, and hands-on and will require a high degree of adaptability, responsibility and project management. You will be given a lot more autonomy and decision-making power compared to similar roles in MNCs, and you will directly see the fruit of your labour, being the spearhead of all Public Relations efforts.

Your role will be to develop & execute these high-value collaborations/partnerships/branding campaign end-to-end.

You will come up with list of potential partnerships, narrow down which brands we want to collaborate with, come up with a strategy to secure this collaborations & execute your plan.

You will be working with large media companies from across the globe, influencers, working professionals (e.g. professional athletes) and other brands.

On top of securing high-value partnerships, you will spearhead content creation for our brands (i.e. blog articles/content)

Responsibilities

Generating, researching, and pitching ideas for written contents
Writing, editing, publishing, and promoting content. (English and other languages)
Promoting new posts using advertisements, emails, social media, and other methods to alert and attract new readers.
Advocating and educating others about interests, products, or services.
Inviting other bloggers, experts, or other notable guests to contribute content to the webpage.
Will also be looking to secure high-value partnerships/collaborations internationally, beginning with Australia's market.
Monitoring responses to posts via the website, social media, or other platforms to better understand the audience.
Staying current on industry trends for possible opportunities to attract new readers or create stronger, more engaging content.

Requirements

Enjoys writing and research
Great communication skills.
Creativity and adaptability - to trial and error many different methods of securing valuable PR partnerships
Excited & determined to face challenges head-on
Strong understanding of the target audience and industry trends.

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