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Profile : Brand Manager ( FMCG )
Experience : 2 Years
Work Mode : Remote
Job Description :
•Develop new and ongoing marketing and advertising plan within the aligned brand strategy.
• Work with digital marketing executive and others to drive brand initiatives
• Manage and report performance of all marketing campaigns, and assess ROI and KPIs.
• Keep an eye on market trends, emerging consumer needs and competitors’ activities.
• Devise innovative growth strategies.
Key requirements and skills :
• Experience of driving sales via digital advertising and other brand related activities is a must
• Experience in identifying target audiences and devising effective campaigns
• Deep understanding of the full marketing mix
• Strong analytical skills partnered with a creative mind
• Data-driven thinking and an affinity for numbers
• Up-to-date with latest trends and marketing best practices